We’ve all been there. That moment at a networking event when someone asks, “So, what do you do?” As a multi-passionate professional, this seemingly innocent question can trigger an internal panic. Do I mention my travel business? My community town hall project? My advocacy work? The day job in academia? All of them? Sheesh. The struggle is very real.

The reality is that conventional networking spaces were designed for people with linear career paths. Business cards have limited space. Elevator pitches are supposed to be concise. LinkedIn wants to categorize you neatly into industry boxes. When you don’t fit these structures, networking can feel like trying to squeeze yourself into clothes two sizes too small.

I try to remember and prioritize my greatest networking asset. And so can you.

First of all, you’re memorable. In a sea of specialists, your unique combination of interests makes you stand out. People remember “the travel entrepreneur who also runs community town halls” far more than “another academic.”

You connect across silos: While others network within their industry bubbles, you naturally bridge different worlds. This makes you an invaluable connector and relationship builder.

You speak multiple professional languages: You can adjust your communication to resonate with different audiences, making connections with people from various backgrounds.

You find unexpected collaboration opportunities: Your diverse interests open doors to creative partnerships that would never occur to specialists. Everyone loves to travel and it’s a great talking point, so mentioning I have a business in this space usually gets people going.

Practical Strategies for Multi-Passionate Networking

Instead of dreading networking events, try these approaches:

• Lead with your through-line: Identify the common thread connecting your various passions and lead with that. Mine is “helping people express their authentic selves” – whether through writing, coaching, or community-building.

• Tailor your introduction to your audience: Emphasize the aspects of your work most relevant to the person or event. That’s just strategy 101.

• Use the “By the way” technique: Start with what’s most relevant, then casually add “By the way, I also…” to introduce your other passions as the conversation develops. They make great conversation starters.

• Ask “what’s keeping you busy?” instead of “what do you do?”: It’s a great way to encourage discussion about projects, passions, and purpose! I did a whole video about this technique.

• Create a curiosity gap: Instead of explaining everything at once, share enough to make people curious to learn more.

Remember, the right opportunities and people will be drawn to your multifaceted approach. Those who find it confusing probably aren’t your people anyway.

So the next time someone asks what you do, take a deep breath and embrace the opportunity to share your unique professional mosaic. Your diverse passions aren’t a networking liability – they’re your greatest advantage.